For centuries, we’ve enjoyed the effects of tobacco and the dopamine release from nicotine. But we must all start somewhere and battle the rough before we get to the smooth. The flavourful array of Übbs Nicotine Pouches that you know and love weren’t always around, (it’s shocking for us too).
We needed to know our family history, so we did some research and now we’re ready to give you the downlow on the brief history of the nicotine pouch. If only we’d been around since the beginning of time.
How it Started
People have been smoking for literally centuries. It all started by using tobacco in religious ceremonies and in medicine. We enjoyed nicotine in a variety of ways from chewing, dipping, snuffing to actually smoking the tobacco leaves themselves. All these consumption methods provide a pleasurable experience, but they also cause undesirable side effects, such as stained teeth and bad breath… Yuck.
And who wanted to experience these?
The Swedish Influence
The idea for the nicotine pouch all came from Sweden (Abba and Snus, cool, huh?). It came from snus, an oral, smokeless tobacco product, that is either in pouches or loose and is placed between the upper lip and gum. It is extremely popular in Sweden and has contributed to declines in smoking and smoking related diseases. Great news!
How the Nicotine Pouch Began
The first nicotine pouch was released into the market in 2015. They were in a plain white packet, mainly flavourless (boring) and didn’t really take off. But by 2016, another Swedish brand (noticing a trend…?) released a new range of nicotine pouches that started to take off. They were in a variety of flavours and people were starting to switch from their usual snus to the nicotine pouch.
People were really starting to see the benefit of these discreet, pocket-sized pouches - and why on earth wouldn’t they?
Just in case you need a little refresh. The nicotine pouch contains nicotine that is slowly released when placed inside the upper lip, offering a gradual, consistent nicotine experience without the need to inhale any substance. They are odourless and discreet, allowing you to use them practically anywhere.
Unlike snus, nicotine pouches are clean, created with water, plant-based materials, flavourings, sweeteners, and nicotine—no harmful chemicals or combustion. They are a more environmentally friendly choice compared to both smoking and vaping. The containers are widely recyclable, no chemicals are released into the atmosphere during use, and no batteries are required. Sounding pretty cool so far.
Timeline of the Nicotine Pouch
18th Century: Dry snus in Sweden
19th Century: Moist snus in Sweden
1970: Branded, pre-portioned Snus in Sweden
2015: Nicotine pouches released into the market
2020: The nicotine pouch industry boomed!
2022: Übbs Pouches was born!
2022: The Best Year Ever. Say Hello to Übbs Pouches!
Born in 2022, and designed in Sweden, we started Übbs Pouches. An experience that enables you to find a version of yourself that is authentic, with no labels, no expectations and no smoke. Just unfiltered moments of indulgence that unravel your adventure within.
The Übbs pouches are smoke-free, tobacco-free & vape-free. They are small, pre-portioned nicotine pouches. Designed to fit comfortably under your upper lip, they release nicotine directly into your bloodstream, providing a smoke-free alternative to traditional tobacco products. The Übbs Nicotine pouches come in a variety of flavours and strengths, providing you with the perfect hit of nicotine, dependent on your needs.
Yes, we did say flavours. Not only do you get a smooth release of nicotine, but we also wanted to make the most flavourful release yet. Six lip tingling flavours to choose from depending on your mood or your adventure of the day.
The Übbs Nicotine Pouches are discreet and odourless, providing you with a much more environmentally friendly and people friendly nicotine experience that can be used anywhere, at any time.
So come on, join us on our adventure.
BLACK FRIDAY SALE – UP TO 60% OFF